Valid MB-220 Exam Q&A PDF MB-220 Dump is Ready (Updated 75 Questions)
Exam Questions and Answers for MB-220 Study Guide
NEW QUESTION 22
Note: This question is part of a series of questions that present the same scenario. Which question in the series contains a unique solution that might meet the stated goals. Some question sets might have more than one correct solution, while others might not have a correct solution.
After you answer a question in this section, you will NOT be able to return to it. As a result, these questions will not appear in the review screen.
Your marketing team is asking you questions about how marketing emails can be used for the campaigns they wish to launch.
You need to explain how these types of messages differ from the person-to-person messaging they already use in order to correctly help your marketing team to understand the difference between Traditional Emails and Marketing Emails.
Solution: You tell the team that results as click-thrus, opens and forwards are recorded for Traditional Emails.
Does this meet the goal?
- A. No
- B. Yes
Answer: A
Explanation:
References:
https://docs.microsoft.com/en-gb/dynamics365/customer-engagement/marketing/prepare-marketing-emails
NEW QUESTION 23
You are the manager of Internet sales for your company.
You have been asked to create and distribute a post-purchase survey to both registered and guest customers purchasing on your site.
Which three things will be true about the distribution of your survey? (Choose three.) Each correct answer presents a complete solution.
NOTE: Each correct selection is worth one point.
- A. When distributing your Dynamics 365 for Marketing Survey, you may invite either anonymous or non-anonymous respondents.
- B. All respondents will receive the exactly same hyperlink to connect them to the survey that you are inviting them to complete.
- C. An optional invitation email, utilizing either a direct email or an email template, may be sent to each potential non-anonymous respondent.
- D. As an option, the design of your survey can include a limitation that restricts multiple completions by a single non-anonymous respondent.
Answer: A,C,D
Explanation:
https://docs.microsoft.com/en-us/dynamics365/customer-engagement/voice-of- customer/distribute-survey
NEW QUESTION 24
You are setting up a small workshop event. The event will have one session and one speaker.
After you create the event, session and speaker engagement record, you want to publish the event to the event portal.
Hoe should you publish the event?
- A. Publish the session. The event and speaker will publish automatically.
- B. Publish the event and session separately. Speaker will publish automatically.
- C. Publish the event. The session and speaker will publish automatically.
- D. Publish the event, session and speaker manually.
Answer: B
Explanation:
References:
https://docs.microsoft.com/en-gb/dynamics365/customer-engagement/marketing/set-up-event-portal
NEW QUESTION 25
DRAG DROP
You have been asked to create a report that shows your company's customer journeys by status reason.
Which Status Reasons correspond to the descriptions? To answer, drag the appropriate Status Reason to the correct description. Each Status Reason may be used once, more than once or not at all. You may need to drag the split bar between panes or scroll to view the content.
NOTE: Each correct selection is worth one point.
Select and Place:
Answer:
Explanation:
Section: Topic 6, Manage customer journeys
Explanation/Reference:
References:
https://docs.microsoft.com/en-us/dynamics365/customer-engagement/marketing/go-live
NEW QUESTION 26
Your company is interested in gaining additional insight into customer journeys.
You have been tasked with analyzing contacts insights.
From the options presented, which three types of interactions are analyzed in Dynamics 365 for Marketing for contacts and lead? (Choose three.) Each correct answer presents a complete solution.
NOTE: Each correct selection is worth one point.
- A. Telephone interactions
- B. Appointment interactions
- C. Event interactions
- D. Survey interactions
- E. Web interactions
Answer: C,D,E
Explanation:
https://docs.microsoft.com/en-gb/dynamics365/customer-engagement/marketing/insights#categories
NEW QUESTION 27
You have been tasked with creating the structure necessary to include dynamic content in email messages.
Which three types of items can be placed in a message as dynamic values? (Choose three.) Each correct answer presents a complete solution.
NOTE: Each correct selection is worth one point.
- A. Social media links
- B. Values from a specific Case record
- C. Your company's phone number
- D. Subscription-center link
- E. Your company's postal address
Answer: A,D,E
Explanation:
https://docs.microsoft.com/en-gb/dynamics365/customer-engagement/marketing/dynamic-email-content#content-settings
NEW QUESTION 28
DRAG DROP
You are responsible for all outgoing marketing emails at Contoso, Ltd.
You are tasked with the best practices aimed at increasing delivery and interaction rates.
Which question is answered by the email insight statistic listed? To answer, drag the email statistic to the question answered by that statistic. Each statistic may be used one, more than once or not at all. You may need to drag the split bar between panes or scroll to view the content.
NOTE: Each correct selection is worth one point.
Select and Place:
Answer:
Explanation:
Section: Topic 8, Configure and analyze customer responses
NEW QUESTION 29
Your landing page must include your privacy banner to let your customers know that you take their privacy seriously.
Once enabled, where will the full text of your privacy policy be stored?
- A. on your organization's website, with the URL listed on the Default Configuration Set
- B. on your organization's private website, with the login information needed to access it
- C. on any publicly-available website, with the URL listed in the Event Management Settings
- D. on any publicly-available website, with the URL listed in the Landing Page Configuration Set
Answer: D
Explanation:
https://docs.microsoft.com/en-gb/dynamics365/customer-engagement/marketing/marketing-settings
NEW QUESTION 30
You are a marketing professional who needs to create a new field for a marketing page.
You want some text to be in the field when the customer opens the page so that they have an idea of what to enter.
Which field should hold this "ghost text"?
- A. Label
- B. Placeholder
- C. Prefill
- D. Default Value
Answer: B
Explanation:
Section: Topic 3, Create and manage marketing forms and pages
NEW QUESTION 31
You need to complete the webinar configuration for events.
What should you do?
- A. Provide your Dynamics 365 for Marketing login credentials.
- B. Create at least one template for use with event registration.
- C. Add a webinar provider.
- D. Specify the URL for the Dynamics 365 for Marketing application.
Answer: C
NEW QUESTION 32
Drag and Drop Question
You are a marketing professional.
You need to create a marketing form that will include a subscription list you have already created.
The marketing form will be finalized by a colleague.
Which three actions should you perform in sequence? To answer, move the appropriate actions from the list of actions to the answer area and arrange then in the correct order.
Answer:
Explanation:
Explanation:
https://docs.microsoft.com/en-gb/dynamics365/customer-engagement/marketing/set-up-subscription-center#add-a-subscription-list-to-a-subscription-form
NEW QUESTION 33
You have been tasked with creating a customer journey for leads located in the Northwestern United States.
Which two conditions must be true in order for the lead to receive your customer journey? (Choose two.) Each correct answer presents a complete solution.
NOTE: Each correct selection is worth one point.
- A. Bulk Email must be set to "Allow".
- B. The lead must be associated with a contact record.
- C. Follow Email must be set to "Allow".
- D. The lead must be associated with an account record.
Answer: A,B
Explanation:
Section: Topic 1, Configure marketing applications
NEW QUESTION 34
You have been tasked with creating a customer journey for leads located in the Northwestern United States.
Which two conditions must be true in order for the lead to receive your customer journey? (Choose two.) Each correct answer presents a complete solution.
NOTE: Each correct selection is worth one point.
- A. Bulk Email must be set to "Allow".
- B. The lead must be associated with a contact record.
- C. Follow Email must be set to "Allow".
- D. The lead must be associated with an account record.
Answer: A,B
NEW QUESTION 35
You need to create a subscription center marketing form.
Which two toolbox elements must you implement? Each correct answer presents part of the solution.
- A. Captcha
- B. Do not email
- C. Field
- D. Submit button
Answer: B,D
NEW QUESTION 36
You are a marketing professional for Contoso, Ltd.
You are creating a marketing form and want to add a subscription list. As you go through the tool box, you see the subscription list. You notice that there are not as many lists as expected.
Which criteria should be used to allow a subscription list to be visible in the toolbox.
- A. Active Marketing Lists where the subscription field is set to True
- B. Active Marketing lists where the subscription field is set to False
- C. Published Marketing Lists where the subscription field is set to True
- D. Published Marketing Lists where the subscription field is set to False
Answer: A
Explanation:
Section: Topic 3, Create and manage marketing forms and pages
Explanation/Reference:
References:
https://docs.microsoft.com/en-gb/dynamics365/customer-engagement/marketing/set-up-subscription- center#add-a-subscription-list-to-a-subscription-form
NEW QUESTION 37
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